AI Insights · Timothy · April 2022
Top 5 Drawing & Coloring Apps in New Zealand - Q1 2022
Discover the performance trends of the top 5 drawing and coloring apps on a unified platform in New Zealand during Q1 2022, based on Sensor Tower data.
Throughout the first quarter of 2022, the top 5 drawing and coloring applications on a unified platform in New Zealand exhibited diverse performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at the metrics for each app, as derived from Sensor Tower data.
Gallery: Coloring book & decor saw its weekly revenue fluctuate around $400, peaking at $442 in the week of February 21. Weekly downloads showed notable variations, with a high of 162 in the week of January 24, but a significant drop to 13 by the end of February. Active users ranged from 549 to 934, with a peak in the fourth week of January.
Pixel Art － Color by Number experienced a dynamic quarter. Weekly revenue peaked at $539 in the week of February 21, while downloads ranged from 341 to 791, with a notable increase to 744 in early March. Active users remained relatively stable, hovering around 10K throughout the quarter.
Colorfy: Coloring Book Games maintained a consistent revenue stream, averaging around $250 weekly. Downloads remained steady, fluctuating between 221 and 335, while active users ranged from 591 to 813, peaking in the first week of January.
Color by Number：Coloring Games showed stable weekly revenue around $240. Downloads varied, with a significant rise to 731 in the final week of March. Active users increased steadily from 2.7K to over 3.7K by the end of the quarter.
Disney Coloring World had a notable peak in weekly revenue at $344 in the third week of March. Downloads were highest at 559 in mid-January and remained relatively stable thereafter. Active users ranged from 563 to 832, peaking in the second week of January.
For more detailed insights and comprehensive data, visit Sensor Tower.
